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If you've been shopping for canvas wall art online, you've probably noticed a wide range of prices. Some prints look similar but cost dramatically different amounts. The reason almost always comes down to one thing: framed vs. unframed canvas.
At eCanvas King, every single print ships gallery-wrapped and ready to hang. Here's why that matters — and why it's worth it.
An unframed canvas (also called a "canvas print" or "rolled canvas") is exactly what it sounds like — the artwork is printed on canvas fabric and shipped flat or rolled in a tube. That's it.
What you receive is essentially raw material. Before it can go on your wall, you need to:
For a 5-panel set, that's potentially hundreds of dollars in additional labor and materials — on top of what you already paid for the print.
A gallery-wrapped canvas arrives fully assembled. The artwork is printed on premium canvas, professionally stretched over a solid wood frame, stapled to the back, and fitted with hanging hardware. You take it out of the box and hang it. Done.
This is the standard for fine art galleries and professional interior designers — and it's the only way we ship at eCanvas King.
Here's what's included in every print:
The honest answer: because it takes more. More materials, more labor, more quality control. Here's what goes into every eCanvas King print that an unframed canvas simply doesn't include:
| What's Included | Unframed Canvas | eCanvas King (Gallery-Wrapped) |
|---|---|---|
| Canvas print | ✅ | ✅ |
| Solid wood stretcher frame | ❌ | ✅ |
| Professional stretching & wrapping | ❌ | ✅ |
| Corner finishing | ❌ | ✅ |
| Hanging hardware | ❌ | ✅ |
| Ready to hang out of the box | ❌ | ✅ |
| Additional framing cost to you | $50–$150+ per panel | $0 |
Simple: it's cheaper to produce and easier to ship. A rolled canvas in a tube costs far less to manufacture and ship than a fully assembled, framed piece. The lower upfront price looks attractive — until you factor in what it actually costs to get it on your wall.
We've been in this industry long enough to know that customers who buy unframed canvas often end up frustrated. The stretching process is harder than it looks, professional framing is expensive, and the end result rarely looks as clean as a properly gallery-wrapped piece.
We made the decision early on to only sell gallery-wrapped canvas — because we want you to love what arrives at your door, not spend a weekend wrestling with stretcher bars.
That's the eCanvas King experience. No assembly required. No surprises.
Have questions about our canvas quality or how our prints are made? Contact us — we're happy to walk you through it.